PRINCIPAL ROLE AND RESPONSIBILITIES
- Conduct user research, interviews, and surveys to understand user needs and behaviors.
- Analyze user feedback and usage data to identify pain points and improvement areas.
- Develop user personas, and wireframes to define product flow and structure.
- Organize content and navigation to ensure intuitive user experiences.
- Create visually appealing, consistent, and user-friendly interface designs.
- Develop high-fidelity mockups, prototypes, and design systems.
- Work closely with developers to ensure design feasibility and accurate implementation.
- Provide design assets, specifications, and guidance during development.
- Ensure designs are responsive across devices (desktop, tablet, mobile).
- Follow accessibility best practices to make products usable by all users.
- Conduct usability testing to validate design solutions.
- Gather feedback and iterate designs based on test results and user input.
- Stay updated with design trends, tools, and technologies.
QUALIFICATIONS
- Proven experience in UX/UI design
- Proficiency in design tools (Figma, Adobe XD, Sketch, Photoshop, etc.)
- Strong understanding of design principles, color theory, typography, and layout
- Knowledge of responsive design principles and design systems.
- Strong understanding of user-centered design principles.
- Ability to translate business requirements into intuitive, engaging designs.
- Excellent communication, collaboration, and problem-solving skills.
- Attention to detail and consistency in visual design.
- Ability to handle multiple projects and meet deadlines in a fast-paced environment.
- Experience creating wireframes, prototypes, and user flows